Overview
ECS 427, Data Mining: Concepts and Techniques, is an undergraduate course offered by the University of Michigan’s Department of Electrical Engineering and Computer Science (EECS). This course provides an introduction to the fundamental concepts and techniques used in the field of data mining.

Students enrolled in ECS 427 will gain a solid understanding of data mining principles, including data understanding, data preparation, and data modeling. They will also learn about various data mining algorithms and techniques, such as classification, clustering, and association analysis.
Course Objectives
Upon completion of ECS 427, students will be able to:
- Understand the principles and concepts of data mining
- Apply data mining algorithms to solve real-world problems
- Evaluate the performance of data mining models
- Communicate the results of data mining analyses
Course Structure
ECS 427 is a three-credit course that meets twice a week for 75 minutes each session. The course is divided into five modules:
Module 1: Introduction to Data Mining
- Overview of data mining
- Data mining process
- Data mining applications
Module 2: Data Understanding and Preparation
- Data types and structures
- Data quality assessment
- Data cleaning and preprocessing
Module 3: Data Modeling
- Supervised learning
- Unsupervised learning
- Semi-supervised learning
Module 4: Data Mining Algorithms
- Classification algorithms (e.g., decision trees, support vector machines)
- Clustering algorithms (e.g., k-means, hierarchical clustering)
- Association analysis algorithms (e.g., Apriori, FP-growth)
Module 5: Data Mining Applications
- Data mining in business
- Data mining in healthcare
- Data mining in social media
Textbook and Materials
The required textbook for ECS 427 is “Data Mining: Concepts and Techniques” by Jiawei Han, Micheline Kamber, and Jian Pei. Students will also need access to a computer with a statistical software package, such as SAS, SPSS, or Python.
Grading
The final grade for ECS 427 is based on the following components:
- Midterm exam (25%)
- Final exam (35%)
- Homework assignments (20%)
- Projects (20%)
Tips and Tricks for Success
To succeed in ECS 427, students should:
- Attend lectures and recitation sessions regularly
- Complete all homework assignments and projects
- Seek help from the instructor or teaching assistants if needed
- Form study groups with classmates
- Use online resources to supplement their learning
Common Mistakes to Avoid
Students should avoid the following mistakes in ECS 427:
- Skipping lectures or recitations
- Procrastinating on homework assignments and projects
- Trying to memorize formulas and algorithms without understanding their underlying concepts
- Neglecting to practice applying data mining techniques to real-world problems
Applications of Data Mining
Data mining is a powerful tool that can be used to solve a wide range of real-world problems. Some common applications of data mining include:
- Fraud detection
- Customer segmentation
- Market basket analysis
- Disease diagnosis
- Social network analysis
Real-World Examples of Data Mining
Here are a few real-world examples of how data mining is being used today:
- Amazon uses data mining to personalize product recommendations for customers.
- Google uses data mining to improve the accuracy of its search engine results.
- Facebook uses data mining to identify and remove spam accounts.
- The healthcare industry uses data mining to identify patients at risk for certain diseases.
- The financial industry uses data mining to detect fraudulent transactions.
Conclusion
ECS 427 is a challenging but rewarding course that provides students with a solid foundation in data mining concepts and techniques. By successfully completing this course, students will be well-prepared to apply data mining knowledge and skills to solve real-world problems.
Questions for Discussion
To engage students and validate their understanding, consider asking the following questions during discussions:
- What are the key principles of data mining?
- How can data mining be used to solve business problems?
- What are the challenges associated with data mining?
- What are some of the ethical considerations involved in data mining?
- How can data mining be used to improve the quality of healthcare?
Additional Resources
Table 1: Data Mining Techniques
Technique | Description |
---|---|
Classification | Assigns data points to predefined categories |
Clustering | Groups data points into clusters based on similarity |
Association analysis | Identifies relationships between items in a dataset |
Regression | Predicts the value of a continuous variable based on other variables |
Text mining | Extracts information from unstructured text data |
Table 2: Data Mining Applications
Application | Industry |
---|---|
Fraud detection | Financial services |
Customer segmentation | Retail, marketing |
Market basket analysis | Retail, grocery |
Disease diagnosis | Healthcare |
Social network analysis | Social media, marketing |
Table 3: Data Mining Challenges
Challenge | Description |
---|---|
Data quality | Ensuring that data is accurate, consistent, and complete |
Data volume | Handling large volumes of data |
Data variety | Dealing with different types of data (structured, unstructured, semi-structured) |
Privacy and ethics | Protecting sensitive data and ensuring that data is used ethically |
Table 4: Data Mining Tools
Tool | Description |
---|---|
SAS | Statistical software package |
SPSS | Statistical software package |
Python | Programming language with data mining libraries |
R | Programming language with data mining libraries |
Weka | Open-source data mining software |